Stage of Innovation: Idea (You have thought it through and documented it)

Problem: HIGH DEMAND OF THE PRODUCT, POOR PRODUCT PROCESSING AND PACKAGING

Unique Selling Point: PEOPLE INTO CATFISH PRODUCTION ARE PRODUCING THE PRODUCT BUT STILL NOT MEETING THE DEMAND OF THERE IMMEDIATE COMMUNITY, POOR PRODUCT PROCESSING WHICH LEAD TO SPOILAGE, OUR PRODUCT WILL BE PROCESSED TO THE MINIMUM TEMPERATURE SO AS TO AVOID SPOILAGE, THE PEOPLE'S PRODUCT ARE STORED POORLY THAT LEADS TO PEST INFESTATION AND SPOILAGE, OUR PRODUCT WILL BE PACKAGED IN AIR TIGHT CONTAINERS TO PREVENT PEST INFESTATION. FREE DISTRIBUTION TO CUSTOMERS (ONLY HIGH PURCHASE FOR NOW)